๐Ÿ‡ฐ๐Ÿ‡ช Built for East Africa  ยท  M-Pesa Powered  ยท  Privacy-First  ยท  โ˜…โ˜…โ˜…โ˜…โ˜… Trusted by growing thousands across Kenya
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Now with AI-Powered Insights

Your Money,
Managed Smarter

Endelea Finance connects to your M-Pesa, auto-categorises every transaction, and gives you an AI advisor in your pocket โ€” all built for the Kenyan way of life.

AI Insight
โšก Save KES 3,200 this month
Good morning, Alex ๐Ÿ‘‹
KES 47,320.50
Income
+85,000
Spent
-37,680
๐Ÿ›’
Naivas Supermarket
Groceries
-2,340
๐Ÿ’ฐ
Salary โ€” M-Pesa
Income
+85,000
๐Ÿš—
Fuel โ€” Shell
Transport
-4,500
M-Pesa Sync
โœ“ Auto-captured
14
Day Free Trial
4.8โ˜…
App Rating
M-Pesa Integrated
100%
Privacy First
KE
Kenya DPA Compliant
Platform Features

Everything your finances need

One platform. M-Pesa tracking, smart budgets, AI insights and certified advisors โ€” made for how Kenyans actually handle money.

Automatic Expense Tracking

M-Pesa SMS auto-captured and categorised instantly.

Smart Budget Planning

Set category budgets and get real-time alerts.

Financial Goal Tracking

Set savings goals and track progress toward them.

Couple Finance Mode

Shared budgets and household spending โ€” together.

Certified Advisor Access

Connect with licensed Kenyan financial advisors.

Auto-Track Every Shilling

Connect your M-Pesa and watch transactions appear โ€” categorised automatically by AI before you even open the app.

98%
Categorisation accuracy
<2s
Transaction capture time

Budgets That Actually Work

Set monthly budgets per category. The app warns you before you overspend โ€” not after the damage is done.

Real-time
Budget alerts
โˆž
Budget categories

Goals with a Plan

Whether it's a new car, land, or an emergency fund โ€” set your goal, track progress, and stay on course.

Multiple
Simultaneous goals
Visual
Progress tracking

Manage Finances Together

Shared household budgets, combined goal tracking, and a clear view of where your money goes as a couple.

Shared
Household budgets
Joint
Goal planning

Your Own Financial Advisor

Connect with CMA-licensed advisors who see your real spending data and give personalised, actionable advice.

Licensed
Kenyan advisors
Private
Secure data sharing
Who It's For

Built for everyone in your financial life

For Individuals & Couples

Take control of your personal finances

Whether you're saving for land, managing household spending, or simply trying to spend less โ€” Endelea is your daily money companion.

  • โœ“ Automatic M-Pesa transaction capture
  • โœ“ AI spending insights in plain Swahili or English
  • โœ“ Monthly budgets with real-time alerts
  • โœ“ Couple mode for shared household finances
  • โœ“ 14-day free trial โ€” no card required
See User Plans โ†’
For Financial Advisors & Firms

Grow your practice with smarter tools

Manage client portfolios, generate AI-powered reports, and deliver insights backed by real financial data โ€” all from one advisor dashboard.

  • โœ“ Client portfolio management dashboard
  • โœ“ AI-generated client financial reports
  • โœ“ Budget health scores per client
  • โœ“ Scale from solo practice to full firm
  • โœ“ Organisation-level management for teams
See Advisor Plans โ†’
Endelea AI Assistant
โ— Online
How much did I spend on food last month?
10:24 AM
Last month you spent KES 18,420 on food โ€” that's 22% of your income. The biggest single spend was Naivas (KES 6,200). You're KES 1,580 over your food budget. Want me to suggest where to cut back?
10:24 AM
Yes, give me 3 quick tips
10:25 AM
1. You ate out 11 times โ€” reducing to 5 saves ~KES 4,400. 2. Buying in bulk at Naivas monthly vs weekly saves ~KES 900. 3. Your Glovo orders average KES 1,800/week โ€” cutting by half saves KES 3,600/month.
10:25 AM
AI Financial Intelligence

Your money has a story. We help you read it.

Our AI analyses your real transaction history to give you personalised, actionable advice โ€” not generic tips.

  • Answers questions about your own spending history
  • Spots patterns and unusual transactions instantly
  • Gives advice in English or Swahili
  • Privacy-first โ€” your data never trains external models
  • Available 24/7 on mobile, even offline
Explore AI Features โ†’
Customer Stories

Trusted by Kenyans who take their money seriously

โ˜…โ˜…โ˜…โ˜…โ˜…

"I used to have no idea where my salary disappeared to every month. Endelea showed me I was spending KES 14,000 on food deliveries. I've saved KES 40,000 in 3 months."

AM
Amina Mwangi
Teacher, Nairobi
โ˜…โ˜…โ˜…โ˜…โ˜…

"As a financial advisor, the client dashboard is incredible. I can see each client's actual spending before our meetings โ€” my advice is now so much more targeted and they see real results."

JO
James Otieno
CFP, Westlands Financial Group
โ˜…โ˜…โ˜…โ˜…โ˜…

"My wife and I were always arguing about money. Endelea's couple mode gave us one shared view of our finances. We've paid off a loan and started saving for land โ€” together."

DK
David & Faith Kamau
Couple, Thika
Simple Pricing

Honest, transparent pricing โ€” no surprises

Start free for 14 days. Plans for individuals, couples, and professional advisors. Pay monthly via M-Pesa.

Individual
Free trial
then affordable KES 300 monthly plans
  • M-Pesa transaction sync
  • AI expense categorisation
  • Budget management
  • Financial goal tracking
Get Started
Advisor
KES 3,000
per month โ€” solo practice
  • Up to 10 clients
  • AI report generation
  • Client health scores
  • Advisor web dashboard
View Advisor Plans

Start your free 14-day trial today

No credit card. No hidden fees. Cancel anytime. Just better financial habits starting now.